What’s On in Seoul – August 2025

August 2025 in Seoul brings high-energy music festivals, riverside fun, street culture, and cutting-edge exhibitions. Here’s your complete monthly guide:

Explore our City Memo on Seoul for hidden insights.

If you are new to The Global Game, then learn how it works here.

Pop Culture and Community Events:
Concerts and Music:
Art and Exhibitions:
Festivals and Special Events:
Theatre, Performance and Musicals:
Sporting Events:
Food, Drink and Fun:
Conferences and Expos:
Want more What’s On details?

Pop Culture and Community Events:

1. Kakao Friends Summer Pop-Up
   • Dates: August 5–18, 2025
   • Where: Starfield COEX Mall
   • Details: Pop-up merchandise and themed cafes featuring Ryan & friends.
2. Seoul Fringe Festival
   • Dates: August 16–25, 2025
   • Where: Seongsu-dong & Hongdae
   • Details: Independent art performances and installations across Seoul.

Concerts and Music:

1. Summer Swag 2025 – PSY
   • Dates: August 2–3, 2025
   • Where: Jamsil Sports Complex
   • Details: Soaking wet summer concert featuring PSY and guest artists.
2. Seoul Jazz Nights
   • Dates: August 9–10, 2025
   • Where: Seoul Forest
   • Details: Outdoor jazz festival under the stars.

Art and Exhibitions:

1. Digital Art Korea 2025
   • Dates: All of August
   • Where: Dongdaemun Design Plaza
   • Details: Immersive projection art and digital creativity showcase.

Festivals and Special Events:

1. Hangang Summer Festival
   • Dates: August 1–25, 2025
   • Where: Various Han River Parks
   • Details: Live shows, boat rides, markets, and movies along the Han River.

Theatre, Performance and Musicals:

1. NANTA – Cookin’ Show
   • Dates: All of August
   • Where: Myeongdong NANTA Theatre
   • Details: High-energy cooking comedy, great for all languages and ages.

Sporting Events:

1. Seoul International Marathon
   • Dates: August 18, 2025
   • Where: City-wide course
   • Details: Global runners take over Seoul for the capital’s major race.

Food, Drink and Fun:

1. Craft Beer Seoul 2025
   • Dates: August 24–25, 2025
   • Where: DDP Garden Plaza
   • Details: Local breweries, live music, and food trucks galore.

Conferences and Expos:

1. Smart City Seoul Expo
   • Dates: August 14–16, 2025
   • Where: COEX Convention Center
   • Details: Digital cities, green tech, and innovation showcase.

Want more What’s On details? For more updates, check:

1. • Visit Seoul: Official Travel Guide
   • Seoul Metropolitan Government: Cultural Events
   • AllEvents.in: Seoul June 2025
   • Ocula: Seoul Art Exhibitions
   • Korea Travel Post: Seoul Festivals 2025
   • All Conference Alert: Seoul June 2025
   • My Guide Seoul: Local Events and Markets
   • Trip.com: Must-See Attractions
   • Songkick: Concert Listings
   • Kpopmap: Idol Schedules

These sources together give a comprehensive view of concerts, festivals, and other happenings and what to do around Seoul in August 2025.